Brand universe
The brief
Paribu Custody is a digital-asset custody platform built on its own technology and aimed at institutions worldwide. Its ColdShield architecture — MPC, HSM and Secure Enclave working together — can't be seen. The brand needed one visual world to explain it simply and beautifully, carrying the same identity across web, presentations and video.
The build
We built a 3D universe where layers open up and the camera travels inside. The architecture set the language: MPC became fragmented geometry, isolation a protected core. Ice blue on dark set the mood; Paribu green marks approval. Everything lives in a single Spline scene, so the same assets ship as live web, stills and video — light, editable and consistent. Technology, governance, assurance and auditability now speak one visual language.
From the project
The board
