Case study
The brief
After the AI persona spoke live on stage in 2024, the next question: could it carry a longer conversation? The podcast set out to turn AI from a technological showcase into a medium of cultural continuity — bringing Sakıp Sabancı's legacy to generations who live on Spotify, not in archives.
The build
The Vision of Sakıp Sabancı AI model — trained on thousands of archival documents, videos, speeches and recordings — became the podcast's host, carrying his voice, manner and way of thinking. Across four episodes it held dialogues on economy, education, culture and the future with family members, academics and business leaders — even selecting its own guests by relevance to his legacy. Published on Spotify and Apple Podcasts, amplified through Meta, Google and LinkedIn, with PR in Forbes and Türkiye's leading outlets.
From the project
